Analysis Of The Book The Scarlet Letter - 2052 Words

The Custom House- This part of the book serves a preface to the rest of the book, and we can assume that the narrator in this part of the book is Hawthorne himself. He clearly identifies his purpose for not only writing this portion, but also the book as a whole. Once he discovers the scarlet letter along with some papers, he places the letter to his chest and describes a moment of fantastic power. He says that the letter has power and it must be unlocked. This serves as his initial reasoning for writing this book. Chapter 1- This chapter sets the scene for the following chapter and partially introduces us to our protagonist. Hawthorne immediately implements symbols that will likely play a role throughout the rest of the book. He also offers many possible meanings for the rosebush outside the prison, but ultimately decides to leave it up to the reader. Hawthorne also introduces puritan ideals, and the creation of a prison almost immediately plays into the puritan ideal of all people being born with sin, and I believe this was his main purpose with this chapter. Chapter 2- This chapter formally introduces our protagonist, Hester Prynne, and she is seen walking out of the prison in the first scene. She is wearing an elaborately embroidered â€Å"A† on her chest. We can deduce that the â€Å"A† stands for adulterer from her child and from her prison sentence. The Scarlet letter not only symbolizes adultery, but also we can foreshadow that the community will shun Hester and alienate herShow MoreRelatedAnalysis Of The Book The Scarlet Letter 2314 Words   |  10 PagesKatya Flaska American Literature Period 5 10 August 2014 The Scarlet Letter Book Analysis 1. The book is The Scarlet Letter by Nathaniel Hawthorn. The genre of the novel is historical fiction. 2. The preamble describes how the book came to be written. The narrator was a surveyor of the customhouse in Salem, where he discovered documents he used to write the story. He uncovered a manuscript with a scarlet â€Å"A†, which contained the events recorded by a previous surveyor in the 1600s. When the narratorRead MoreAnalysis Of The Book The Scarlet Letter 1120 Words   |  5 Pages From the very first chapter, the Scarlet Letter guides readers on a journey that explores the darkness of the human heart and redemption from sin. It is in the Massachusetts Bay Colony that we introduced to a trio of characters interconnected by their sins: an adulteress, a minister and a physician. The adulteress is a woman named Hester Prynne who, as punishment for her transgressions, must wear a scarlet A on chest and is shunned by her community. Yet, Hester s eventual acceptance of herRead MoreAnalysis Of The Book The Scarlet Letter 1141 Words   |  5 PagesBlake Allison P#1 AP NOVEL FORM 1. Title: The Scarlet Letter 2. Author and date of first publication: Nathaniel Hawthorne, 1850 3. List four main characters with a one-sentence description of each. a. Hester Prynne- Hester Prynne, the protagonist and wearer of the scarlet letter, is a very independent, loving, intelligent, and at times depressed woman who is the mother of Pearl. b. Arthur Dimmesdale- Arthur Dimmesdale, the father of Pearl, is a reverend in town who is greatly honored forRead MoreAnalysis Of The Book The Scarlet Letter 1563 Words   |  7 PagesReading The Scarlet Letter again, I imagine Hester Prynne as she steps out of the Boston jail. She carries her out-of-wedlock baby in her arms but does not hide the A she wears on her breast. Her crime, though it will never be named in the book by more than an initial, is placed on exhibition. Yet she has converted the letter into her own statement by fantastic flourishes of gold embroidery. She is a mystery beyond the reach not only of her fellow Bostonians but also of the readerRead MoreAnalysis Of The Book The Scarlet Letter 1628 Words   |  7 PagesThe book, The Scarlet Letter, is about the struggle three people face while trying to live their lives and find happiness. In the early 1640s, Hester has come to the small town of Boston, Massachusetts, while her husband, Chillingworth, w as back in Great Britain. Hester and Arthur Dimmesdale, the town s priest, engage in the act of adultery and have a baby girl named Pearl, though only Hester knows that Dimmesdale is the father. She has promised Dimmesdale not to give up his identity. HesterRead MoreAnalysis Of The Book The Scarlet Letter 1404 Words   |  6 Pageswhere the scarlet letter, A, is an extended metaphor that symbolizes a multitude of things: adultery, sin, charity, righteousness, grace, and the danger of merely thinking symbolically. It also compares and contrasts the current states of Prynne, Arthur Dimmesdale, and Arthur Chillingworth. With this, it has a logical progression to the book’s ultimate conclusion. This section can be done in a bulleted format with brief (2-3 sentences) summaries by chapter if that works for the book. Chapter 1:Read MoreAnalysis Of The Book The Scarlet Letter 1143 Words   |  5 PagesIn the book,The Scarlet Letter, there are many questions that grab the reader’s attention. One of the most intriguing and thought ­provoking question is, â€Å"Is Hester Prynne a good mother and should she be allowed to keep Pearl?† This question does not have a simple yes or no answer, the reader must take into account many things the author mentions in the book. However, after careful consideration, one might find that Hester is not, in fact, a good mother, but should be allowed to keep Pearl. ThereRead MoreAnalysis Of The Book The Scarlet Letter 1184 Words   |  5 PagesAs I began my summer reading assignment I wasn’t too amused at the beginning chapters of the â€Å"Scarlet Letter,† With Hawthorne throwing around words like â€Å"quietude† I wasn’t sure if it was truly the difference in his old English speech, or if he was tossing in obscure words just to send people looking through their dictionaries to find out if he had, in fact, made the word up, or not. But, as I delved deeper into Hawthorn’s work I found a brilliant story with some of the richest charactersRead MoreAnalysis Of The Book The Scarlet Letter Essay1022 Words   |  5 Pagesand women was even more prominent and obvious during the antebellum era. In The Scarlet Letter By Nathanial Hawthorne there was Hester Prynne and in The Two Offers By Frances Ellen Watkins Harper, there was Janette Alston. Both of these women, rose above the rest, through adversity, hardship, and against all odds still came out on top, even during a time period that didn’t appreciate a strong woman. In â€Å"The Scarlet Letter†, Hester Prynne, was thrown in jail and forced to wear a symbol of her sin andRead MoreAnalysis Of The Book The Scarlet Letter 2029 Words   |  9 PagesThe Evolution of the A in The Scarlet Letter â€Å"So, in the course of the novel, the ‘A’ seems to encompass the entire range of human beingness, from the earthly and passionate ‘adulteress’ to the pure and spiritual ‘angel,’ taking into account everything in between,† begins Claudia Durst Johnson (128). Many believe the A in Nathaniel Hawthorne’s The Scarlet Letter possesses only one meaning - adulterer; however, Hawthorne imbues the symbolic letter with diverse definitions. In the novel, Hawthorne

The Silver Linings Playbook Chapter 44 Free Essays

Booyah! When Danny finishes reading Tiffany’s latest letter, he sighs, scratches his Afro, and looks out my bedroom window for a long time. I want his reaction because he is the only person I know who doesn’t already have a strong opinion about Tiffany. Everyone else is obviously biased – even Cliff. We will write a custom essay sample on The Silver Linings Playbook Chapter 44 or any similar topic only for you Order Now â€Å"So,† I finally say from my bed. I’m sitting with my back against the headboard and my cast propped up on a few pillows. â€Å"What do you think I should do?† Danny sits down, opens up the Parcheesi box, and takes out the hand-painted wooden board and pieces my mother gave me for my birthday. â€Å"I feel like being red today,† he says. â€Å"What color you want?† After I pick blue, we set up the board on the little table my mother put in the room for us when I first came home with a broken leg. We play Parcheesi like we always do when Danny visits, and it becomes obvious that he isn’t going to weigh in with an opinion regarding Tiffany, probably because he knows that only I can make this decision – but maybe because he just wants to play the game. He loves Parcheesi more than any man I have ever met, and when he lands on one of my spots and sends one of my pieces back to the start circle, Danny always points at my face and yells, â€Å"Booyah!† which makes me laugh because he is so goddamn serious about Parcheesi. Even though I don’t really enjoy playing Parcheesi as much as Danny does – and he won’t answer any of my questions about Tiffany – it’s nice to have him back in my life again. We play Parcheesi for so many hours – days pass, and my record against Danny grows to 32 wins and 203 losses. Danny is a supreme Parcheesi player, and the best dice roller I have ever met. When he says, â€Å"Papa needs a doublet,† he almost always rolls two sixes. Whatever Papa needs, Danny rolls. How to cite The Silver Linings Playbook Chapter 44, Essay examples

Ender free essay sample

# 8217 ; s Game Essay, Research Paper Ender # 8217 ; s Game 1. Andrew Wiggin is the chief character in the novel, Ender # 8217 ; s Game. His moniker is Ender. Andrew got his moniker from his older sister Valentine when he was born because Valentine was unable to state the name # 8220 ; Andrew # 8221 ; , so she called him Ender. It has specific significance in the book because of the fact that Ender is expected to be able to # 8216 ; stop # 8217 ; events that person else had started before him. One event that has been started before Ender that he is expected to complete is the war between the worlds on the planet, and the foreigner # 8220 ; Buggers. # 8221 ; Ender is expected to be able to stop this war because his older siblings tested out impossibly in the authoritiess manner of finding aptitude, or ability to go a general in the ground forces that is fixing for a battle with the Buggers. Rarely is a 3rd kid born, but in this exceeding instance, Ender was permitted to be born because of his siblings trial consequences. We will write a custom essay sample on Ender or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Equally shortly as ender is born, a proctor is placed in the base of his cervix to analyse his ideas and senses to find whether he is Battleschool stuff or non. Ender finally goes to Battleschool and takes mass sums of worrying and badgering from the other childs that are developing excessively. Ender easy moves through the ranks and frustrates every teacher that he has. He becomes a comman der and is given an ground forces. He finally goes to a planet called Eros, find the Buggers, and conclude that they are bugs, and that they have a queen like emmets do. Ender finds an old adult male and finds that it is Mazer Rackham, his enemy. Ender eventually finds that all the games he had been playing since Rackham became his enemy, was the existent Third Invasion. Ender is a hero. Another event that Ender had to complete that had been started before him was his struggle with Stilson on the coach to Battleschool. Stilson and his friends make merriment of Ender by naming him a # 8216 ; Third # 8217 ; and they do non allow him acquire to his place on the coach. Stilson calls Ender names and biddings his friends to keep Ender back because he had tried to catch Stilson # 8217 ; s arm in defence of himself. Ender says, # 8220 ; You mean it takes this many people to contend one Third? # 8221 ; and Stilson # 8217 ; s friends let travel of him. Equally shortly as Ender is free, he kicks Stilson in the sternum and knocks him to the land. Ender went over to him, believing that he would hold to stop this now or neer, and kicked Stilson in the ribs, hard. He so warned Stilson # 8217 ; s friends, and eventually, kicked Stilson square in the face, doing blood jet everyplace. After the battle was over, Ender went around the corner, and cried until the coach came, believing he was turning in to Peter. # 8220 ; I am merely like Peter. Take away my proctor, and I am merely like Peter. # 8221 ;

Sound In Poetry Essays - Poetic Rhythm, Alliteration

Sound In Poetry Poems usually begin with words or phrase which appeal more because of their sound than their meaning, and the movement and phrasing of a poem. Every poem has a texture of sound, which is at least as important as the meaning behind the poem. Rhythm, being the regular recurrence of sound, is at the heart of all natural phenomena: the beating of a heart, the lapping of waves against the shore, the croaking of frogs on a summer's night, the whisper of wheat swaying in the wind. Rhythm and sound and arrangement ?the formal properties of words?allow the poet to get beyond, or beneath the surface of a poem. Both Gwendolyn Brooks' ?Sadie and Maud? (799) and Anne Bradstreet's ?To My Dear and Loving Husband? (784) emphasize poetic sound to express their themes. Used to enhance sound in a poem, alliteration is the repetition of sound in consecutive or neighboring words, usually at the beginning of words. Both Brooks and Bradstreet make use of alliteration in their poems. ?Sadie stayed at home. / Sadie scraped life (2-3) the repetition of s is evident in these two lines, reflecting the sassiness and independence that Sadie possessed. ?Then while we live, in love lets [persevere]? (11) the slow musical repetition of the l sounds reflect the romantic emphasis in the poem. Assonance?the repetition of the same or similar vowel sound, especially in stressed syllables?can also enrich a poem. Assonance can be used to unify a poem as in Bradstreet's poem in which it emphasizes the thematic connection among words and unifies the poem's ideas of the husband and wife becoming one. ?Compare with me ye woman if you can? (4). In Brook's poem, repeated vowel sounds extend throughout. Brooks indirectly links certain words and by connecting these words, she calls attention to the imagery that helps communicate the poems theme of how different two people who grew up in the same household can be. ?Under her maiden name/ Maud and Ma and Papa (10-11). In addition to alliteration and assonance, poets create sound patterns with rhyme. The conventional way to describe a poem's rhyme scheme is to chart rhyming words that appear at the ends of lines. In Brooks' poem the rhyme scheme is abcb, defe which reinforces the way two things can begin the same, but change as time goes on. Naturally, rhyme does not have to be subtle to enrich a poem. An obvious rhyme scheme like the one in Bradstreet's poem is aabb, ccdd can communicate meaning by forcing attention on a relationship between two people that are not normally linked. The poem's theme speaks of the husband and wife becoming one, the poem's rhyme scheme is of two consecutive lines belonging together and having one sound. Rhyme can also be classified according to the position of the rhyming syllables in a line of verse. Bradstreet's poem contains beginning rhyme, Brooks' poem, on the other hand, contains only end rhyme. ?I prize thy love more than whole mines of gold/ My love is such that rivers cannot quench/ Thy love is such I can in no way repay?(5, 7, 9). ?Her girls struck out from home/ Her fine-tooth comb? (14, 16). Poets, too, create rhyme by using repeated words and phrases. ?Sadie scraped life/ with a fine-toothed comb? (3-4) and ?Sadie had left as heritage/ her fine-tooth comb? (15-16). The repeated phrases ?Sadie? and ?Maud?, which shift from one subject to the other and back again ?Maud went to college/ Sadie stayed at home? (1-2). The poem has a singing rhythm that resembles a song that children play to. The remembrance of carefree childhood ironically contrasts with the adulthood that both Sadie and Maud now face as they grow up: Sadie stays home and has two children out of wedlock; Maud goes to college and ends up ?a thin brown mouse?. Repeated phrases in Bradstreet's poem include ?if ever? and ?love?. ?If ever two were one then surely we. / If ever man were loved by wife then thee? (1-2). ?My Love is such that rivers cannot quench, / Nor ought but love from the give recompence? (9-10). With such recurrence, the poem is like a slow romantic song and the repeated words are its rhythm. Meter, the pattern of stressed and unstressed syllables that govern a poem's lines, largely creates poetic rhythm. This gives readers the ?beat? of the poem and approximates the sound of spoken language. The meter of Bradstreet's poem is iambic pentameter and it is evident throughout the poem. It contributes

Light in August

Light in August is a book about the stories of three different people. The stories are of Lena Grove, Joe Christmas, and Reverend Gail Hightower. They were all linked in one way or another, even if they never met. Lena was a simple country girl. However, she was an orphan. But this was one thing she had in common with Joe. Joe Christmas was a cold and hostile person who was uncertain of racial identities. Reverend Gail Hightower was a very important part of this novel because he was the one who linked Lena and Joe together. William Faulkner was born in New Albany, Mississippi, on September 25, 1897. His first book published was The Marble Faun. Soon after, he wrote novels such as Sanctuary, The Hamlet, The Town, and The Mansion. These novels explored the post Civil War Southern life. Some of his other novels included- The Sound and the Fury, As I Lay Dying, Absalom Absalom, and Intruder in the Dusk. During his life he also won the Pulitzer Prize. In 1949, Faulkner was awarded with the Prize for Literature. William then died on July 6, 1962 in Byhalia, Mississippi. One antagonist working against Lena is the fact that she is pregnant. Society does not totally accept her for this reason. In chapter one the story said how Lena did all the housework and took care of the other children. After this Lena said, I reckon that's why I got one so quickly myself (5). I think Lena taking care of the other children had an impact on her having a child when she did. Some other antagonists I found were traveling and racial heritage. Traveling was a force working against Lena even though she chooses to travel. She does not get to become one with the rest of her society because she does not really have one society if she travels so much. She never stays in one place long enough to get to know the community. For example, right in the beginning of the novel, Lena tries hitching a ride to Jefferson and she manages getti...

Light in August

Light in August is a book about the stories of three different people. The stories are of Lena Grove, Joe Christmas, and Reverend Gail Hightower. They were all linked in one way or another, even if they never met. Lena was a simple country girl. However, she was an orphan. But this was one thing she had in common with Joe. Joe Christmas was a cold and hostile person who was uncertain of racial identities. Reverend Gail Hightower was a very important part of this novel because he was the one who linked Lena and Joe together. William Faulkner was born in New Albany, Mississippi, on September 25, 1897. His first book published was The Marble Faun. Soon after, he wrote novels such as Sanctuary, The Hamlet, The Town, and The Mansion. These novels explored the post Civil War Southern life. Some of his other novels included- The Sound and the Fury, As I Lay Dying, Absalom Absalom, and Intruder in the Dusk. During his life he also won the Pulitzer Prize. In 1949, Faulkner was awarded with the Prize for Literature. William then died on July 6, 1962 in Byhalia, Mississippi. One antagonist working against Lena is the fact that she is pregnant. Society does not totally accept her for this reason. In chapter one the story said how Lena did all the housework and took care of the other children. After this Lena said, I reckon that's why I got one so quickly myself (5). I think Lena taking care of the other children had an impact on her having a child when she did. Some other antagonists I found were traveling and racial heritage. Traveling was a force working against Lena even though she chooses to travel. She does not get to become one with the rest of her society because she does not really have one society if she travels so much. She never stays in one place long enough to get to know the community. For example, right in the beginning of the novel, Lena tries hitching a ride to Jefferson and she manages getti...

Ceylon Tea Services Plc Marketing Essay

Ceylon Tea Services Plc Marketing Essay Introduction Ceylon Tea Services PLC which is a subsidiary of MJF group, is engaged in the manufacture, export and marketing of tea bags and packets under the brand name Dilmah. The company exports its products to the UK, the US, Canada,Australia, New Zealand and South Africa. The company primarily operates in Sri Lanka, where it isheadquartered in Peliyagoda which is 7.5 km from Colombo. Merrill J. Fernando the founder of Dilmah set out in the 1950s to offer tea drinkers the finest tea on earth. Whilst doing so, he desired to make a genuinely ethical brand. It took nearly four decades for Merrill to fulfill his mission, but in 1988 he launched his family tea – Dilmah – the first producer owned tea brand in the world, handpicked, perfected and packed at source and shipped within days to tea drinkers around the world. Key Milestones Table 1 – Company milestone Year Key Milestone 1930 Merrill J Fernando, Founder of Dilmah is born in Pallansena, a tiny village in S outh Western Ceylon 1950 Merrill begins his journey in tea, as a trainee Tea Taster in London 1981 The incorporation of Ceylon Tea Services, the company which markets Dilmah tea 1988 Launch of Dilmah Tea in Sydney Australia 2000 Dilmah launches in Sri Lanka 2001 Dilmah launches in United Kingdom 2005 Medinge honors Dilmah as a Top Brand with a Conscience 2006 Dilmah acquires ISO 22000 : 2005 status 2007 Dilmah receives accolades at the Best Corporate Citizen Awards 2009 Dilmah Conservation unveils first Elephant Information Centre in Sri Lanka Source: Dilmah website Dilmah operates both in B2B and B2C markets by producing tea, tea bags and packets. Its product range varies from different flavored tea as depicted in Table 2. Products and features Table 2 – Product Categories Product Categories Product Names Dilmah Tea Premium Singal Origin Tea The Original Gourmet Teas Exotic Fun Tea Other Products Asian Spice Tea Ceylon Green Tea Watte Single Estate Tea Green Tea Fruit Infusi ons Trax Pack Box Pack Almond Toffee Creamity Wafer Rolls Korento Cookies Fruit Cookies Good Choice Cookies Chocopie Cheese Ball Cracker Fruit Drop Candie Wafer Sticks Darling Jelly Source: Marketing Memo June 2010 Salient features of Dilmah tea brand includes, à ¢Ã¢â€š ¬Ã‚ ¢ Safe to use & consume à ¢Ã¢â€š ¬Ã‚ ¢ Non-toxic à ¢Ã¢â€š ¬Ã‚ ¢ Rich in aroma and taste à ¢Ã¢â€š ¬Ã‚ ¢ No side effects à ¢Ã¢â€š ¬Ã‚ ¢ Free from artificial ingredients à ¢Ã¢â€š ¬Ã‚ ¢ Secure Packaging Company Performance The company recorded revenues of Rs. 4,957.1 million (US$43.2 million) in the fiscal year ended March 2010. Its net profit was Rs.1,203.5 million (US$10.5 million) which is 25% in fiscal year 2010. Ceylon Tea Services PLC has a issued share capital of Rs.200 million (US$ 2M). Year over year, Ceylon Tea Services PLC has been able to grow their bottom line from 487.1M to 1.2B primarily through revenue growth (4.4B to 4.9B). For while the costs associated with cost of goods, SGA and income tax a ll increased as a percentage of sales, the growth in top line revenues contributed enough to still see net income improve. Figure 1 – Company Performance Source : Ceylon Teas PLC Audited Accounts Industry and Market As Dilmah operates in over 95 countries, competing in a global market place they fight for market share with both global and local players in each country. Therefore, the market share differs based on the country in which the organization cater. The MJF Group which is the parent company of Ceylon Teas PLC, caters to over 95 countries which include Australia, New Zealand, CIS, Eastern Europe -Poland, Baltics.

Influence of Arabic on Spanish language up to the 15th century Essay

Influence of Arabic on Spanish language up to the 15th century - Essay Example This paper will argue the impact of Arabic language on the Spanish language by exploring factors that contributed to the influence. Arab Muslim invaded the Iberian Peninsula in 711 and conquered it. The invasion ended the Visigothic Kingdom. The settlement of the Muslim Arab in the Iberian Peninsula influenced the lifestyle as evident by the immortalisation of the first Muslim general Tariq in the Ar. Gabal, previous referred as Calpe (Beale-Rivaya 9). The activities of Muslim Arab in the peninsula included converting the people of the Peninsular into the Islamic faith. Pharies argues in his book, A Brief History of the Spanish Language, that the presence of the Arabic speakers among the Spanish speakers influenced the language and the culture of the Spanish. Initially, the Spanish people were not Muslim (Penny 2). The Muslim Arabs taught the Islamic religion in Arabic, thus influencing the Spanish language. Penny (2) argues that the nature of influence that Arabic language and activity had to Spanish in the Peninsular of Bipartite nature. That is, the contribution through borrowing of thousand of thousands of wo rds and political perspective that explains how Castilian managed to establish itself in the present day Spain. The dominance of the Arabic language among the Ibero-Romance was probably due to the following factors: first, the Muslim invaders inhabited the Latin speaking population and settled among the Latin speakers for several centuries, second, the forces that invaded the peninsular did not carry their women. Thus, the generation after the settlement of the invaders was a result of mixed marriages. Muslims in the early centuries tolerated their subjects. Scholarship on influence of Arabic language to the Spanish language has mentioned the above aspects as probable factors that promoted the influence of the Arabic language among the Latin speakers (Beale-Rivaya 8). Scholarships that attempt to explain the transmission of the Arabism to the Spanish language have argued that Mozarabic bridged between the Spanish and Arabic (Isabelli 5). Mozarabic is a language that is much closer to the Arabic language. Pharies posits that the Arabic language was the super stratum language in the Andalusia Ro mance and ad stratum to peninsular Romance. This argument believes that the influence of Arabic language did not only occur because of the superiority of the Muslim regime whose official language was Arabic, but also the influence of the other minor communities. Thus, the influence to the language did not only influence the Ibero-Romance but also other communities the felt the influence of the Arabic rule in Andalusia. Historians believe that a superior culture institute its influence through language instruction (Penny 8). The same is must have applied in influencing the language of the Spanish. The influence of the Roman Empire to Andalusia is evident through Italianisms of the Spanish vocabulary during the Renaissance. In the above case, bilingual interaction did not occur between the Italian speaking communities and the Spanish speaking communities. This attribute has influenced some scholars to believe that language borrowing does not only occur in an instance of bilingual inte rac

Post-Keynesian and Austrian criticisms Essay Example | Topics and Well Written Essays - 1250 words

Post-Keynesian and Austrian criticisms - Essay Example The Neoclassical perspective of competition narrates the determination of prices, output and income distributions in markets via equality of supply and demand. This theory is based on three fundamental assumptions: 1. People have rational preferences defined over all variables that can be identified and associated with a value. Rationality in this context refers to the fact that each agent’s objective to operate in self-interest and maximize their individual benefits. This naturally leads on to the next assumption. Based on these assumptions, neoclassical theory of competition essentially is a doctrine that postulates the allocation of scare resources by firms to maximise profit which in turn, leads to a wide range of economic activity. Equilibrium is the result of individual optimization procedures. Utility maximization by consumers provides individual demand functions or correspondences which can be aggregated under certain assumptions to form the market demand function. Similarly, the market supply function is obtained from the optimization exercise by firms. The equality of these identifies the set of prices and quantities that are optima for producers and consumers alike and this is the competitive equilibrium. It should be convenient for future reference to note here that profit maximization requires a firm’s marginal cost is equal to its marginal revenue (MC=MR) since this corresponds to the maximum point on the total profit curve. Under perfect competition there are a very large number of firms in the market, each selling an identical product. Consequently, each firm caters only to an insignificant share of the market and is thus only a price taker. The profit maximization leads to P=MR=MC. There can be supernormal or positive profits only in the short run. In the long run, there is free entry and as a result, only zero profits can be sustained. In contrast, the monopolist can make positive profits both in the long run as well as the short

Economic Contribution of Women Essay Example for Free

Economic Contribution of Women Essay 1. Introduction This short paper aims to highlight the important role women have and can play in economic development. It addresses three questions: what is the evidence base to support investing in women? What are the current constraints on realising the full potential of women in the process of economic development? What are the priority areas of intervention necessary to unblock these constraints? It is focussed on women and on economic development, rather than on the wider issue of gender and development. However, before looking at the evidence base, constraints, and interventions, it will provide a brief context of the evolution of thinking around women and development.1 1. The Evolution of ‘Women in Development’ to ‘Gender and Development’ In the  1970s, research on African farmers noted that, far from being gender neutral, development was gender blind and could harm women. Out of this realization emerged the Women in Development (WID) approach, which constructed the problem of development as being women’s exclusion from a benign process. Women’s subordination was seen as having its roots in their exclusion from the market sphere and their limited access to, and control, over resources. The key was then to place women ‘in’ development by legislatively trying to limit discrimination and by promoting their involvement in education and employment. The WID approach led to resources being targeted at women and made particularly women’s significant productive or income generating contribution, more visible. Their reproductive 1 This paper has been prepared with inputs from the membership of the SDSN Thematic Group on the â€Å"Challenges of Social Inclusion: Gender, Inequalities and Human Rights†, including: Kwadwo Appiagyei-Atua (University of Ghana, Legon), Jan Egeland (Human Rights Watch), Todd Minerson (White Ribbon Campaign), Richard Morgan (UNICEF), Sanam Naraghi-Anderlin (International Civil Society Action Network), Elisabeth Prà ¼gl (Graduate Institute of International and Development Studies), Magdalena Sepà ºlveda Carmona (UN Special Rapporteur on extreme poverty and human rights), and Valmaine Toki (UN Permanent Forum on Indigenous Issues). contribution was less well emphasised. While WID advocated for greater gender equality, it did not tackle the real structural problem: the unequal gender roles and relations that are at the basis of gender subordination and women’s exclusion. This approach also focussed on what have been termed practical gender needs, such as providing better access to water, which would reduce the amount of time women and girls must spend in domestic activities and thus allow them more time for education or employment. There was no questioning why collecting water has been constructed as a female responsibility, or why improved access to water is a need of women and girls only. In the 1980s, the Gender and Development (GAD) approach arose out of the critique of WID. GAD recognised that gender roles and relations are key to improving women’s lives, with the term ‘gender’ suggesting that a focus on both women and men is needed. More recently, the need to understand how gender intersects with other characteristics such as age, ethnicity and sexuality has been noted. The GAD approach recognises that it is not sufficient to add women and girls into existing processes of development but there is also a need to problematise why they are excluded, advocating that the focus should be on addressing the imbalances of power at the basis of that exclusion. GAD also questions the notion of ‘development’ and its benign nature, implying a need to shift from a narrow understanding of development as economic growth, to a more social or human centred development. GAD projects are more holistic and seek to address women’s strategic gender interests by seeking the elimination of institutionalised forms of discrimination for instance around land rights, or ensuring the right of women and girls to live free from violence, for example (Molyneux 1985; Moser 1989). The 1990s witnessed the ‘rise of rights’ as many NGOs and agencies adopted a rights-based approach to development. Rights increase the recognition that women’s demands are 3 legitimate claims. The most notable success for the women’s movement has perhaps been the establishment of sexual and reproductive rights as such. Within this has been recognition of women’s right to live free from violence, and a broadening of understanding of violence against women from ‘domestic’ to ‘gender based’. There was also a shift in understanding development as meaning economic development to a more holistic social development focus, yet economic growth remains the main driver. For the majority of large development organisations and agencies, the WID approach has now largely been replaced by GAD, which has been institutionalised within the notion of gender mainstreaming. Mainstreaming  involves ensuring that a gendered perspective is central to all activities, including planning, implementation and monitoring of all programmes, projects, and legislation. While critiqued if undertaken merely as a ‘tick box’ exercise, gender mainstreaming offers a potential for placing gender at the heart of development. However, women’s ‘rights’, particularly sexual and reproductive health rights, are not universally accepted as rights, and violence against women remains prevalent across the globe, and women still lack full and equal participation in economic and political life. Mainstreaming has yet to succeed and there is a need for a continued prioritisation of integrating women into development. 2. Evidence on the Importance of Women to Economic Development The most influential evidence on the importance of women to economic development has come from research used to support the World Bank’s ‘Gender Mainstreaming Strategy’ launched in 2001 (Dollar and Gatti 1999; Klasen 1999). This research highlighted that societies that discriminate by gender tend to experience less rapid economic growth and poverty reduction than societies that treat males and females more 4 equally, and that social gender disparities produce economically inefficient outcomes (World Bank 2001a). For example, it is shown that if African countries had closed the gender gap in schooling between 1960 and 1992 as quickly as East Asia did, this would have produced close to a doubling of per capita income growth in the region (WBGDG 2003). The primary pathways through which gender systems affect growth are by influencing the productivity of labour and the allocative efficiency of the economy (World Bank 2002). In terms of productivity, for example, if the access of women farmers to productive inputs and human capital were on a par with men’s access, total agricultural output could increase by an estimated 6 to 20 percent (World Bank 2001b). In terms of allocative efficiency, while increases in household income are generally associated with reduced child mortality risks, the marginal impact is almost 20 times as large if the income is in the hands of the mother rather than the father (WBGDG 2003). Identification of women as being a reliable, productive and cheap labour force makes them the preferred workforce for textiles and electronic transnational corporations. Perception of women as ‘good with money,’ including being better at paying back loans, has led them to be targeted in microfinance programmes. Recognition of women as more efficient distributors of goods and services within the household has led to them being targeted with resources aimed at alleviating poverty, such as cash transfer programmes. The above shows how the justification for including women in development in economic growth has been an efficiency argument, with equity concerns being 5  somewhat secondary. Critics suggest this instrumentalist approach to engendering development, while bringing economic growth gains, will not fundamentally change the position and situation of women. It is important to note that while gender equality will help bring economic growth, economic growth will not necessarily bring gender equality. Advancing gender equality requires strengthening different dimensions of women’s autonomy: economic and political autonomy, full citizenship and freedom from all forms of violence, and sexual and reproductive autonomy (Alpà ­zar Durà ¡n 2010). 3. Constraints on Realising the Full Potential of Women in the Process of Economic Development Investment in the human capital, health and education, of women and girls is presented as a key way forward as witnessed by the MDGs. The logic is that ‘educated, healthy women are more able to engage in productive activities, find formal sector employment, earn higher incomes and enjoy greater returns to schooling than are uneducated women†¦Ã¢â‚¬â„¢ (WBGDG 2003: 6). Educated women are more likely to invest in the education of their own children, and they are also more likely to have fewer children. Thus investment in human capital has positive short and longer term/inter-generational outcomes and is good for both productivity gains and limiting unsustainable population growth. However, attention has narrowly focussed on ensuring the equal access of girls to primary education. Inequality of access to secondary and higher education persists, as does the limited engagement of girls in the study of science and technology, limiting  the future life and employment options of adolescent girls. Willingness to school, feed, and provide healthcare to girls is far more strongly determined by income and the costs of providing these services than is the case for boys. Sen’s ‘100 million missing women’ is testimony to how girls are discriminated against in terms of the allocation of household resources to the point that it creates a gender imbalance in some societies and countries. Families are often unwilling to invest in the education of girls if this investment is not perceived as bringing them direct economic gains girls are valued only as wives and mothers, and/or marriage transfers any potential future gains from this investment to another family. As 1 in 7 girls marries before the age of 18 in the developing world (UNFPA 2012), early and forced marriage remains a key issue and an important factor limiting young women’s engagement in both education and economic activities. Justice institutions, from the police to the courts, continue to deny women’s right to justice. Women and girls remain unable to access justice, given that in many countries there are still laws that discriminate against women in relation to the family, property, citizenship and employment. Justice systems also do not meet the needs of specific groups of women, such as indigenous women who are discriminated against and face violence in the public and private spheres based on both gender and race (UNPFII 2013). Cultural factors limit women’s rights and engagement in the workplace. Religion still has a key role to play in determining gender norms in many cultures and fundamentalist views across the spectrum of religions threaten or deny women’s rights, including rights related to sex and sexualities, and to mobility and employment. Economic fundamentalism, policies and practices that privilege profits over people, also deny women their rights as workers and to work. While political culture is important for bringing change, women continue to have a limited voice at the local and national levels, and women  are not able to fully participate in formal systems of power. In the majority of cultures unequal gender and generational relations exist within households with the male ‘head’ having a high level of control. A woman going out to work is often read by others as meaning the man is unable to provide for his family, making men reluctant and thus limiting women’s engagement in paid work through violence or the threat of violence. When women do engage in paid work, it can improve their voice in the home and ability to influence household decision-making. It can also lead to conflict in the home, especially if women earn more than men, or women’s employment coincides with men’s under or unemployment. In the last decades, a ‘crisis in masculinity’ has been recognised, relating to the changes in men’s roles and positions through processes of globalisation, suggesting a need to focus attention on men if these changes are to bring transformative progress towards greater equality, rather than further harm women. Women continue to suffer limited mobility and, in some cultures, women are not able to leave the home if not accompanied by a man, effectively negating any type of paid employment. Even when women are allowed to leave, they may face verbal, sexual and physical abuse from unknown males for being in the street and face gossip and stigma within their own communities. The growing levels and extremes of violence against women have been captured in the notion of femicide – the killing of women by men just for being women, including ‘honour killings.’ In Mexico for example, the term femicide has been used to describe female factory workers being killed for going against gender norms and engaging in paid work outside the home. One in three women across the globe will experience violence at some stage in her lifetime. Violence against women and girls, or the threat of violence, be it physical, sexual or emotional, both in the private and public spheres, at the hands of known and unknown men, 8 remains a key limiting factor to women’s mobility and engagement in  processes of development. Women who work at home have limited opportunities. While women are very engaged in agriculture, this is generally subsistence rather than cash crops. It is estimated that women own only 1% of property and lack of rights to inherit or own land, which severely limits women’s engagement in larger scale cash crop production. Even when women can inherit land, the need for male protection or labour may mean they will give the land to male relatives. Lack of land ownership may also stop them participating in schemes to improve agricultural output, while lack of wider assets disallows them from accessing loans. Given their lower asset base, women farmers may be most affected by climate change, and while having knowledge of how to adapt, they may be least able to adopt appropriate adaptation strategies. World Bank research has highlighted how the poor are less likely to engage in higher riskreturn activities and the result is that the return on their assets is 25-50% lower than for wealthier households (Holzmann and Jà ¸rgensen 2000). While not a gendered analysis, women’s relative poverty, lack of assets, and lack of experience might mean they are particularly risk averse keeping them from higher return economic initiatives. However, women have been shown to use micro-finance effectively to develop small enterprises and are recognised as good at paying back loans. When women are in paid employment, they are more likely to be engaged in part time rather than full time work, in the informal rather than the formal sector, and across the globe women earn less than men for comparable work. 9 During the recent financial crisis, measures to protect ‘the poor’ through employment programmes have not considered the gendered dimensions of crisis, yet women may have been more severely affected than men and in more diverse ways. Economic and financial crises cannot be seen in isolation from food, fuel, water, environment, human rights, and care crises (AWID 2012). Women face particular risks during disaster, which climate change may increase, and during conflict. In particular, the risk of physical and sexual violence increases. Agencies not only fail to protect women and girls, but their  reproductive and particularly their productive needs are often overlooked in crisis response and peacebuilding. While remunerated work is important for women, it is important to remember that women still undertake the bulk of unpaid work in the home, household plot, or family business. They have the primary responsibility for caring for children and older people as well responsibility for undertaking activities such as collection of water or firewood. Women play the key role in the ‘care economy’, which not only provides care to the young, old and the sick, but also is vital for ensuring a productive workforce. As this work is not remunerated, it is undervalued and lies outside general conceptualisations of the economy. Women engaged in paid work often face a double work day, since they may only be ‘allowed’ to work as long as their domestic duties are still fulfilled. This means women are time poor and the time burden may impact on their health and wellbeing. To alleviate this burden and free women to enter paid work, daughters may be taken out of school to cover the domestic work, with related negative impacts on their education and ability to seek remunerated work in the future. Women’s continued inability to control their own fertility means that childbirth limits their ability to engage in productive activities. Even when reproductive health services are 10 provided, this is not enough to ensure women’s ability to access them. Men may see the decision over if and when to have children to be their decision, and large numbers of children may be read as a sign of male fertility and power, which becomes more important when masculinity is threatened. In many cultures, discussion of sexualities remains taboo, denying access and rights to those who do not conform to the heterosexual ‘norm’. The sexual and reproductive rights of adolescent girls in particular may be overlooked and they may be denied access to reproductive health services if they are unmarried. Research establishes a link between education and women’s ability to control their fertility. Studies also show that paid work can promote greater understanding of sexual and reproductive rights among women. Women’s socially constructed altruistic behaviour means that economic resources that enter the household via women are more likely to be spent on household and children’s needs. Female-headed households may not be the ‘poorest of the poor’ as popularly constructed, since women who live with men may suffer ‘secondary poverty’ the household overall is not poor but, as the man withholds income for personal consumption, women and children within the household are poor (Chant 2006). When women earn, men may withhold even more of their income, leaving women and children with access to the same level of resources but improving the position of women through greater control of those resources. This ‘irresponsibility’ of men has meant women have been targeted within poverty reduction and social policy initiatives. While the targeting of women with resources is welcome, the associated â€Å"feminisation of obligation and responsibility† (Chant 2008) for delivering policy outcomes may not only marginalise men but add further to women’s existing triple burden of reproductive, productive, and community management work. It may privilege their reproductive over their productive role and reinforce women as mothers rather than workers. Care needs to be taken to ensure that programmes serve women’s needs and women are not merely placed at the service of these policy agendas (Molyneux 2007). It is important to remember that policies to promote economic development that include women but do not tackle the structural inequalities at the basis of their exclusion may bring growth gains, but will not necessarily bring gender equality gains. 4. Priority Areas of Intervention Necessary to Unblock these Constraints Women’s groups and movements across the globe continue to promote as fundamental the need to respect and defend women’s sexual and reproductive health rights. Women’s groups and movements also continue to be fundamental to promoting these rights, but many find themselves under threat for this focus. Sexual and reproductive rights are critical for social and economic development. Without these rights, women and adolescent girls cannot make decisions around fertility, repeated childbirth keeps them from income generating activities and reduces productivity, and early and forced marriage keeps young women from education and employment. Sexual, emotional and physical violence and the threat of violence limits women’s mobility, confines women to the home, and keeps them from engaging fully in processes of social and economic development. Men and boys can have a role to play in the prevention of genderbased violence and the promotion of gender equality. Threats to women’s rights exist on many levels, including those posed by culture, religion, and tradition, as well as processes of globalisation and economic change. A right gained is not a right maintained unless there is constant monitoring of rights. There is a need to strengthen women’s access to both formal and informal justice systems, and ensure these are responsive to advancing all women’s equal rights, opportunity, and participation. Improving women’s political voice is also crucial here. Women’s responsibility for unpaid domestic work makes them time poor as well as more economically dependent on men, yet is vital for ensuring a healthy and productive workforce. While investment in infrastructure such as water, sanitation and electricity is important to ease the time burden associated with these tasks, it does not change how unpaid work and the care economy is conceptualised and valued. Financial, environmental, and health crises intensify the need for care services with the care burden falling disproportionately on women and girls. Policies to provide affordable, quality child care and adequate healthcare services would not only free women to enter paid employment, but also help change care work from being understood as a ‘domestic’ responsibility to a collective responsibility. This change in how care work is conceptualised and valued should be a longer-term goal. In the short term, there is a need to create full, decent productive employment opportunities for women and access to finance, as well as continue to provide social protection, and more importantly promote and value women as ‘good with money’. Key for economic growth is the promotion of women’s economic rights which entails promoting a range of women’s rights: their sexual and reproductive rights and rights to education, to mobility, to voice, to ownership, and to live free from violence. References Alpà ­zar Durà ¡n, L. Keynote speech at High-Level Roundtable â€Å"The implementation of the Beijing Declaration and Platform for Action, the outcomes of the 23rd special session of the General Assembly and its contribution to shaping a gender perspective towards the full realization of the MDGs. 54th session of the UN Commission on the Status of Women, United Nations Headquarters NY, March 2010. AWID. Getting at the Roots: Re-integrating human rights and gender equality in the post2015 development agenda. Association for Women’s Rights in Development, October 2012. Chant, S. Re-thinking the feminization of poverty in relation to aggregate gender indices, Journal of Human Development (7 (2), p.201-220), 2006. Chant, S. The â€Å"feminisation of poverty† and the â€Å"feminisation† of anti-poverty programmes: Room for revision? Journal of Development Studies (44 (2), p.165–197), 2008. Dollar, D and Gatti, R. Gender Inequality, Income, and Growth: Are Good Times Good for Women? Gender and Development Working Papers, No. 1, May 1999. Holzmann, R. and S. Jà ¸rgensen. Social Risk Management: A new conceptual framework for social protection and beyond, Social Protection Discussion Paper Series 0006, Social Protection Unit, Human Development Network, The World Bank, February 2000. Klasen, S. Does Gender Inequality Reduce Growth and Development? Evidence from CrossCountry Regressions, Gender and Development Working Papers No. 7, November 1999. Molyneux, M. Two cheers for conditional cash transfers, IDS Bulletin (38 (3), p.69–75), 2007. Molyneux, M. Mobilization without emancipation? Womens interests, the state, and revolution in Nicaragua, Feminist Studies (11 (2), p.227–254), 1985 Moser, C. Gender planning in the Third World: Meeting  practical and strategic gender needs, World Development (17 (11), p.1799–1825), 1989. Sen, A. More than 100 million women are missing, New York Review of Books (37 (20), 1990. UNFPA, From Childhood to Womanhood: Meeting the Sexual and Reproductive Health Needs of Adolescent Girls. Fact Sheet: Adolescent Girls’ Sexual and Reproductive Health Needs, 2012. UNPFII. Study on the extent of violence against women and girls in terms of article 22(2) of the United Nations Declaration on the Rights of Indigenous Issues (E/C.19/2013/9), 2013. WBGDG. Gender Equality and the Millennium Development Goals, World Bank Gender and Development Group, April 2003. World Bank. Social Protection Strategy: From Safety Net to Springboard, Washington DC: World Bank, 2001a. . Engendering Development Through Gender Equality in Rights, Resources, and Voice, New York: Oxford University Press, 2001b . Integrating Gender into the World Bank’s Work: A Strategy for Action. Washington DC: World Bank, 2002. 15

resistence basic guide :: essays research papers

A basic guide to resistance. Electron Flow Model Everything is made of very small particles called atoms. Each atom has a heavy positively charged nucleus and is surrounded by a cloud of light, negatively charged, electrons. In metals, the outer most electron of each atom is weakly attracted to the positive nucleus and can escape from the atom and wander around between the atoms. [Note 1] So, in metals, we have all these millions and millions of electrons whizzing about at high speed, in random directions, between the fixed atoms. When you connect the piece of metal across a battery all these electrons are still whizzing about at random, BUT they are also forced to slowly drift in one direction. This slow drift is called the current. [Note 2] As the electrons are forced through the metal they collide with the atoms and transfer energy to them. This is where the word resistance comes in. The electrons experience resistance to their forced movement between the atoms. When the electrons collide with the atoms the electrons lose energy and slow down, the atoms gain energy and vibrate faster. You should know that the faster the vibration of particles the hotter the temperature of the material is. So the energy from the battery, that is used to force the electrons to move, is transferred to the atoms, and we see this as the metal getting hotter. The resistance of a metal always leads to a heating effect when a current is passed through it. The size of the resistance will depend on the type of metal, and its dimensions. Note 1 The regular arrangement of atoms in metals is called the "lattice" or "crystal lattice". The electrons are not completely free from the nuclei so it is not quite correct to describe the electrons as "free electrons" or the atoms as "positive ions". However, in many books you will see metals described as "a sea of electrons moving randomly through a lattice of positive ions." In newer books and your GCSE specification you might find the atom parts described as "positive atomic kernels". Anyway, this whole arrangement is known as "metal bonding" and the attraction of the electrons to the positive atomic kernels produces the characteristic properties of metals. Note 2 The current in a metal is due to the drift of electrons. Without the atomic model many people get the idea that charges (electrons) flow out of one end of a battery, through the wire, and then back in to the other end of the battery.

Genetically Modified Food and Monsanto Essay

Monsanto is a multinational world leader in the production of the herbicide glyphosate and in the manipulation of genetically modified (GM) seeds. They were a chemical company, which shifted into the new life science area developing numerous patents related to genetic techniques and GM seeds variety. The company entered in the agrobiochemical industry, which is in its growth life cycle based on continuous product improvements and replacement by superior traits. The industry is focused on chemical products used in agriculture and genetically modified crops. There are rivals in the agrobiochemical industry and during the early 2000s; government regulation, public and medical concern about the safety of genetically modified (GM) foods affected its sales and profits. Analysis of the external environment: Economic segment The lack of food experienced by countries and the consequent increase of their costs given the opportunity to private and public companies to invest in appropriate researches in biotechnology to mitigate food security problems and improve food quality. Mergers and acquisitions among agrobiochemical multinationals have been developed in order to improve technologies and promote researches. Global segment The globalization of market provided opportunities for private industry to expand their sales in other countries. The major market for agrobiochemical products is USA and Europe. Developing countries such as Brazil, and India have started to increase their production acreage and to invest in biotechnological products. Political/legal segment Intellectual properties and patents laws are important issues in the agrobiochemical industry; they consent to control all products and process. Many of the agrochemical products and genetically modified foods are influenced by policy environment and government regulations, as the Food and Drug Administration (FDA) and the European Union (EU). These limitations could provide a market opportunity for more advanced or higher value replacement products. Socio-cultural segment Strong negative perception of consumer about safety of GM foods threatens the new technologies applied in agrochemical industries especially in Europe and USA. However there is a lack of appropriate research and tests on it. Demographic segment High technically specialized farmers and farming communities producing cotton, soybean and canola. Technological segment Private companies more than public companies developed new complex technologies in the area of genetic. These affected highly the traditional methods of farmers work. For firms with good innovation capabilities this represents an opportunity to target different niche market. Conclusion New developing countries such as Brazil and India offer big opportunity for the industry. The research and development of new biotechnologies applied to the agriculture created many new lucrative possibilities to enterprises however, a negative consumer perception on GM foods, started to threat the industry profits. Analysis of Industry Environment In the agrobiochemical industry, research and development are the main capabilities that produce a competitive advantage. This advantage is difficult to understand and to imitate. Patent laws and intellectual property enable also firms to maintain and extend their leadership. Barriers to entry for new competitors New entrants that want to compete on the fertilizers and GM crops market must have strong financial resources to invest in order to face companies such as Monsanto. New competitors require intellectual property right and patent licenses to market their product. They can choose to obtain them through leader companies, although these are very selective and often base their decisions on economies of scale. Biotechnological products also need governmental approval to enter the market. Generally in the agrobiochemical industry there are low switching costs among products however leaders such as Monsanto tent to â€Å"lock in† their customers with licensing fees and agreements. There are high entry barriers and this constitutes a low threat for the existing companies in the industry Bargaining power of suppliers In the industry the supplier’s goods are critical to buyer marketplace success. There are few major suppliers. Some of them, including Monsanto, have vertically integrated companies for the production of seed and for supply raw materials. It increased their power market. The fact that there are few major suppliers permits them to have a high bargaining power. It constitute a high threat Bargaining power of buyers Highly specialized farmers are the predominant buyers in this industry. They have a greater amount of information about the manufacturer’s products and costs through the Internet. They have a high bargaining power especially in the pesticide sector where switching costs are low. They constitute a high threat. One-reason farmers decrease their power, though, is often the agreements signed with the companies that supplies their products. Threat of substitute products Due the high costs of technology, patents and government regulations there are no competitive substitute in the market. The only substitutes are the traditional pesticides and crops, which are still on the market with a percentage of 53%. They could constitute a high threat if patent and intellectual properties are banned. Rivalry among existing competitors Government regulation and patents laws have a major role in this market. The high cost involved with research and development increased the rivalry among competitors for market share. High exit barriers also increase rivalry. An exiting barrier experienced by the firms is the high fixed cost of technology agreements. The degree of vertical integration in which the firm is involved consists a barrier as well. Conclusion: In the agrobiochemical industry buyers and suppliers have high bargaining power and there are no good products substitutes. The industry is unattractive particularly because patents laws and government requirements increased the monopolies of few companies and the rivalry for market share. The industry also requires high financial resources. Competitor analysis The main competitors in the industry are Monsanto, DuPont, Novartis and American Home Products. Monsanto is the leader in biotechnology on the marketplace. Due their intellectual properties and R&D capabilities Monsanto had the opportunity to gain market share and power. The benefit of being a first mover permitted them to gain the loyalty of the customer. Monsanto’s strategic action often undertaken to maintain competitive advantage is decrease costs of the products due their high margin profits. DuPont is a large company that produces a Monsanto’s product imitation. They however depends on Monsanto’s licenses to access traits. Novartis is pointed out as one of the potential rival of Monsanto and DuPont. It is a company with but has the highest capital-spending budget for research in biotechnology. Due their financial resources Novartis are more likely to launch competitive action when Monsanto’s license will expire. AHP introduced an alternative to Monsanto main product. Strongly focused on market research they posed a significant threat to Monsanto. They invested in marketing survey and developed a quality product that better satisfy the needs of the consumers. Conclusion: In the agrochemical industry the competitive rivalry among the firms is strong due the high cost involved in R&D and the slow growth of the market caused by licenses and intellectual properties. Monsanto supports its first mover position in the marked licensing patents to others firms. However companies such as AHP started to threaten them through competitive actions. Internal analysis of Monsanto Resources: Tangible Intangible Financial resources: Monsanto has the ability to generate internal funds:  ·They generate high profits especially from Roundup’s sales and GM crops.  ·Investment and acquisitions  ·Compliance activities Human Resources:  ·Managerial capacity especially in developing consolidation strategies ·Long term vision ·Communication skill across all level of the organisation in order to retain talent and maximize human synergies. Physical resources:  ·Monsanto create extensive backward integration to access easily to raw materials  ·Plant and equipments for bioengineering researchesInnovation Resources: ·High scientific capabilities  ·Ability to innovate Technological resources:  ·They signed license patent agreements with competitors and customers.  ·Patents and trademarks ·Training system Reputational Resources: ·Good national and international reputation with customers ·Brand name linked to R&D ·Marketing  ·Long-term relation with suppliers.  ·Good relation with governmental entities such as FDA ·Goodwill Organisational resources: ·Distribution channels To create a sustainable competitive advantage Monsanto must focus on their capability and explore those which are rare, valuable, costly to imitate and non substitutable. Valuable capabilities ·Capability to strengthen long-term relation with suppliers and customers ·Capability to develop new technologies in bio-engineering and plant genetic  ·Ability to protect their intellectual property ·Distribution channel and service activities Rare to imitate ·Capacity to create human synergies especially after acquisition and merger strategies ·Capability to develop new technologies ·Ability to protect their intellectual property Costly to imitate  ·Capability to strengthen long-term relation with suppliers and customers ·Capability to develop new technologies ·Ability to protect their intellectual property ·Distribution channel and service activities No substitutable ·Capability to strengthen long-term relation with suppliers and customers ·Capability to develop new technologies ·Ability to protect their intellectual property ·Distribution channel and service activities Conclusion: The ability of Monsanto to innovate due their st rong research and development program and the ability to protect their intellectual property gave them a competitive advantage on the market. Research and Development (R&D) and intellectual properties are core competencies that are impossible to imitate in short and medium term. They are rare, because Monsanto possess them, and valuable. Based on an analysis of the value chain however it is possible to underline that Monsanto has effective marketing and service activities, which permit to maintain a strong connection with the customers. These capabilities, if better explored could become a core competence in the future. SWOT Analysis StrengthWeakness  ·Capability to produce high competitive products ·Strong Research and Development base and quality Human Resources ·Good customer services ·Agreements  ·Economies of scale due to acquisitions  ·Intellectual Proprieties ·Patents ·Strong presence in international market and recognition as market leader ·Good network with universities and laboratories ·Alliance and join ventures ·Missing links between communication and research  ·Lack of market research ·Lack of flexibility due at vertical integration  ·Dependence on government regulation and patents laws Opportunity Threat  ·Expanding to new geographic areas such as India and Brazil ·Vertical integrations ·Merge or Acquisition of rivals ·Opening to explore new technologies due on their well developed R&D  ·Patents expiration ·New products on the markets  ·Adverse public opinion on GM foods ·Shifts in buyer needs for products  ·Costly new governmental regulations ·Difficulty in achieving synergies Strategies Business Level strategy: present and future In order to gain competitive advantage and above average return Monsanto focused on differentiation strategy targeting a group of highly skilled and technologically well-developed farmers. Monsanto offers to their customers, quality, training and a trusted system of distribution. This strong marketing ability, the service and the high quality of the product are the key for differentiation. However, Monsanto’s focus on R&D caused them to miss out on market research narrowing the customer perception of product’s value. It created an opportunity for competitors. They should reorganize their firm infrastructure activities and create value developing an information system to better understand customer’s purchasing preferences. They could outsource agencies to implement marketing surveys and focus more closely on customer’s needs. In the future Monsanto could apply their research to breed animals and explore new industry segments. Corporate level strategy: present and future In order to gain market power and develop economies of scope, Monsanto, used a related constrained diversification strategy. They create value and synergies through operational relatedness, sharing both primary and support activities of the value chain. It is underlined by backwards and forwards vertical integration that they use. Due patent expiration, vertical integration, however in the future, can constitute a threat because decrease their flexibility especially in reducing prices. In the future in order to support the expensive costs of R&D and explore new industry segments, Monsanto could merge with Novartis. They could create value through corporate relatedness using a related linked diversification strategy. It can produce private synergies by sharing resources and capabilities. Based on high financial resources of Novartis and Monsanto R&D they could bring improved products to market faster. New researches on GM food could be developed also to improve the negative perception of the customers. International strategy and Cooperative strategy: present and future Based on their strong basis in biotechnologies Monsanto strengthen relations with governments of new developing countries such as Brazil and India, where there are basic resources but lack biotechnological research. Monsanto’s scope is to extent their leadership and the product life cycle in order to recoup heavy investments in R&D. Monsanto also to consolidate costs and rationalize industry capacity engaged in mergers and acquisition with other companies such as Cargill Seeds Business, which reduced their costs and their time to entry in international market. Based on the slow cycle of the market, due the high costs involved, Monsanto could engage in strategic alliance or franchises in new developing countries markets in order to hold down labor costs and compete more effectively in the global market. It permit them to share costs, resources, and risk and overcome problem of integration. Conclusion The biotechnological products developed by Monsanto have future until they can produce an above-average return and gain economies of scale. Based on their ability to innovate Monsanto have the capacity to explore new markets and new geographical areas however, high R&D costs, negative consumer perception and patents expiration are stated to threaten their leadership position on the market. To recover investments, they should focus more on consumer products demand and engage in strategic alliance that permits to increase the product life cycle and absorb the high costs of R&D. References Hanson D. , Dowling P. J. , Hitt M. A. , Ireland R. D and Hoskisson R. E (2008). Strategic Management. Competitiveness & Globalization. South-Western College

Do Spin in Political Marketing Destroy Democracy?

It is possible to encounter political marketing in democratic societies because politicians sell their ideas to public. The more buyers they gain, the higher probability they win elections. While bargaining their ideas, politicians will do whatever needed to be elected. † Spin† is one of the things done during election eves to obtain more votes, for instance. These can ruin the democracy in such countries. For democracy to work properly, individuals should vote under no control of anyone and with clear opinions about politicians. To say that democracy exists, high percentage of public should participate in the elections by voting, as well. The main reason of this essay is to question whether or not political marketing and spin ruin democracy. Understanding it is crucial in taking necessary cautions for democracy to work. If those are really harmful to democracy, then they should be treated as the enemy of democracy. In this essay, every important impact of political marketing and spin to democracy will be examined and demonstrated how significant they are. To do these, this essay will start with the effects of â€Å"spin†, continue with the inequalities among politicians that political marketing causes and the importance of floating voters, which are bad for democracy, and finally, end with explaining how political marketing could be useful for democracy even if this usefulness pales in comparison to these bad impacts. â€Å"Spin† in political marketing gives wrong opinions about parties to voters and that contribute to ruining democracy. Politicians intend to gain political advantage and to do this; they resort to deceiving their potential and current voters. Spin† is one of the most moving things they do. To explain what â€Å"spin† is, David L. Martinson gives an advertisement example, which is quite appropriate and successful for this topic (2001). In that advertisement, the advertisers claimed that one slice of their bread contained fewer calories than any other bread’s slice. What makes this an e xample of spin is that they didn’t mention how thin these slices were cut. By doing that, they would make their consumers buy the breads so that they can lose weight. Martinson also says that this company didn’t have to share all the details with their consumers but had to present that significant detail (ibid. ). Likewise in politics, politicians avoid to tell some facts so they obtain more votes. After being deceived by the politicians who spin information, the public will vote for them in order to meet their expectations. However, after these politicians are elected, those who vote for them can’t find what they have expected. So, actually these people voted for different ideas and promises, and now are governed by others, which is definitely not a democratic process. To give an example of this in politics, Nick Clegg and his promises about tuition fees can be chosen. Everyone who had voted especially for this problem couldn’t receive any solution they expected. What they were expecting while electing him was lowered tuition fees, meaning he was the one who’ll provide lower tuition fees for the voters, but he actually was a different politician. In short, â€Å"spin† ruins democracy because it prevents people to vote for the right party by deceiving them. Political marketing promotes inequality among politicians regarding to financial resources and/or being good seller, and these make being elected nearly impossible for some politicians who lack of financial resources and advertising skills, meaning this causes an incomplete, ruined democracy. Firstly, being a successful advertiser is more important that being a good governor. McNair puts the significance of advertising skills in political marketing. He thinks that Ronald Reagan was successful because of his actor’s training. He also gives the example of Michael Foot. He says that Foot was a great thinker and an intellectual party manager but not able to fit the televisions. Because of this, he was replaced by someone who fits the televisions better (2011). McNair can’t refer to any sources because of the subjectivity of those. However, considering the general knowledge, it can easily be said that he is right. These examples show that being a good seller is more important than being a good thinker, meaning those who don’t have seller skills don’t have chances to be elected. Secondly, money has a significant role in elections. McNair explains the importance of money in politics with these words: â€Å"Political power becomes something which can be bought rather than won in a democratic contest. † (2011, p. 37) He strengthens this statement by giving the Goldsmith example. This example shows how right he is. He also adds that money can be used to buy creativity and innovation to make political communication effective. Similarly, with money, politicians can put themselves everywhere such as on TV, posters on streets. In short, with money, successful advertisements can be applied to public. Likewise, politicians can give money to the press and the media or buy them to influence public because the press and the media usually have more influence on public than any political advertising (O'Shaughnessy, 2001). Those who don’t have enough financial sources don’t have advantage as much as the ones who have enough sources. In conclusion, there are some inequalities among politicians such as financial resources and advertising skills that make some politicians have some advantages that enable them to win elections although there might be better governors that the public would choose. Floating voters can determine the results of an election and making only these votes change by political marketing can ruin democracy. According to the studies McNair refers to, only few people change their votes because of political advertising (Diamond and Bates, 1984 in McNair, 2011). At first, this statement may seem to tell that political advertising doesn’t work and it can’t possibly ruin democracy but it does. Floating voters have a crucial role in elections. They can determine the results of elections in democratic societies even though they form a small percentage of the population in a country. This makes them the most important and an easy target of political marketing. Effecting or manipulating a small group of people is way easier than crowds because some weak points of these people can easily be known and used appropriately to regulate them. Therefore, when advertisements come into play, they will be quite successful and change their audiences’ votes. This leads to the destruction of democracy because politicians eventually get what they want through political marketing. To summarize, floating voters, who may be the determining factor of an election, are very susceptible to political advertising and can, therefore, be controlled easily by political marketing, which ruins democracy. Despite all these bad effects of political marketing for democracy, there are positive side-effects of it that help democracy to work such as increasing participation in elections; variety of ideas, opinions, romises; and knowledge about various political ideas. When a politician uses political advertising, another one also uses it in order not to be left behind in the competition, another does the same with the same reason and so forth. This chain makes political advertising and, therefore, politics everywhere and the main agenda of the days. Because of this, everyone hears about politics and attains a political opinion unconsciously or not and goes to vote for a party. This may not be the aim of political marketing, but it increases participation of people in elections. It helps democracy to work properly because the more people say their opinions the better democracy there will be. Other than participation, politicians are now obliged to give what people want. As Scammel writes down on his essay in a convincing and clear way, as the possibilities of transforming information increases, consumers choose what they want but not what producers want (Scammel, M. , ND). In politics, political marketing is the tool that increases the possibilities of transforming information, consumers are public and producers are politicians. When there is no political marketing, people have to vote for only what are thought for them before and this may not result beneficially for these people and democracy. Likewise, political marketing helps ideas and opinions to be heard. As politicians’ competitions take place in agenda, people keep hearing and reading about them, their ideas and promises. Thus, they can encounter various opinions and find what is the most appropriate for them. To sum up, participation and voting for the appropriate party is important for democracy and political marketing help them maintain or increase. In conclusion, â€Å"Spin† and political marketing ruins democracy in general. Firstly, spin gives wrong opinions about politicians to people. People can’t elect the governor they want due to obfuscations. Secondly, due to political marketing, there are some inequalities among politicians. Some are good advertisers, some have a vast amount of financial resources and some have them both. The ones lacking of these cannot possibly win elections even if they are good governors and who public would want. Thirdly, politicians can win elections easily by effecting floating voters, who are usually minorities in most of the countries. Political advertisers can easily determine the result of an election by affecting these minorities. All of these three ruin democracy. Despite those, there are some ways that don’t ruin democracy but help it work. Political marketing may increase participation in elections and it can enable political opinions and ideas to be known. However, these good sides of political marketing are not enough to suppress the bad impacts, meaning political marketing and spin have strong negative impacts on democracy even though they have some positive impacts.

Admission College Essay Help

Admission College Essay Help Admission College Essay Help Admission essay writing is a difficult task for inexperienced writer, moreover from it depends on your future life. This fact shoves on the thought that the entrance essays writing must be perfect. Writing college admission essaysis not a work of one day. If you really decided to enter a definite college do your best to get the perfect essay. How can you do this, if you do not know all the peculiarities of the academic essays writing? You may find an academic essay guideline and study it, but perhaps it takes even more time than admission essays writing itself. Still knowing all peculiarities does not mean to write attractive essays.Nevertheless, even when this situation is not blind alley you can always order custom admission college essay help:http://.com/blog/admission-college-essay-help Admission College Essay Help: Our Priorities Our company offers only professional college admissions assistance. To be sure in our professionalism let us set aside eloquence and together examine the following custom admission essay sample. Swimming with Dolphins (an excerpt) My first love has always been a science. As I grew older, my growing interests focused on a narrower scientific range. I have always felt a certain connection between myself and the animal world. Having pets in the family and the constant viewing of National Geographic specials managed to keep my mind always occupied with different thoughts. Several years ago, I experienced the most amazing occurrence of my life, something that very few people can boast about. While visiting relatives in Aruba, I had the privilege to swim with wild spotted dolphins. It was at the moment, when I knew, what I was meant to do. I wanted to become a veterinarian and eventually specialize in the care of marine animals So, what do we have? The entire application essay is strong, but this section will be always standing out in the admission officer mind over the years. Why so? Because it is a good written, well constructed and moreover this fact separates essay applicant from the pack: he mentions the animal world, shows the intensity of where he is at, and then BLOWS everybody away with his swim with wild spotted dolphins. How many students could relate such a story? After reading such an essay, each admission officer will say to himself, Admit, admit, admit! Moreover, of course, the admission people will say the same thing. We Can Help You To Write Admission College Essay! We are able to find in your life the most interesting facts and cases, from which our highly skilled essays writers make masterpiece! Contact us and be sure of the immediate success! Read more: Writing a Research Proposal Research Paper Ideas Psychology Research Papers Argumentative Research Paper Topics Research Paper Proposal

Bluegrass performance Essay Example | Topics and Well Written Essays - 500 words

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STAR WARS Assignment Example | Topics and Well Written Essays - 250 words

STAR WARS - Assignment Example Therefore, they drill into the earth’s crust and pump in water. The principle of contraction and expansion works best here. When cold water comes in contact with the hot rocks, fractures develop on the rocks thus giving room for water to horizontally move towards the already drilled second hole. Steam escapes through this second hole to reach the earth’s surface. Depending on what has been set up, the steam can be used in turning turbines or steam engines (World Nuclear Association, 2013). Permanent disposal of war nuclear waste is increasingly becoming a problem because it takes a very long time for the waste isotopes to decay into safe levels. Even though waste management specialists’ advice users to bury such wastes deep below the ground; it is easy for particles to move thus causing ethical concern. War has a huge impact on the natural environment since it causes massive pollution to water sources, soil and air. For instance the Iraqi war of 2003 led to massive death among people blue plastic barriers that had a high level of uranium oxide got lost but dumped in the river to for barriers (Cardona, 2004). Residents unknowingly used the containers to store water and other food stuffs. Since then, there has been an increased death due to leukemia. Another example is the Gulf war of 1991 where Iraq and Kuwait differed over oil fields. In response to it, Iraq dumped close to two million tons of crude oil in the Persian Gulf. This had a huge effect on marine life. People living by the shows died due to brain cancer and kidney failures. For some reasons, nuclear energy is good. However, it has long negative impacts on the environment. This is evident through the major wars the world has experienced. The Hiroshima bombing in Japan still has effects to the city occupants. The effects of radiation have led to gene mutation and infertility in some

The Modern Industrial Development and the Relationship of Human Being Research Paper

The Modern Industrial Development and the Relationship of Human Being With Nature - Research Paper Example Around the 1980s the term ‘sustainability’ is often used by professionals to refer to the notion of development in a merely technical sense. Theoretically, it includes the conditions of â€Å"meeting human needs, or maintaining economic growth or conserving natural capital, or about all three†. Agriculture, economics, livelihoods or whatever the features that modern society embodies are intertwined with the nature, natural resources and its ecological balance, as Michael Pollan, in his book, ‘the Omnivore’s Dilemma† attempts to infer that man like no other creature on earth is depended on a nature for his biological requirements (Pollan, 91). For Sneddon ‘sustainability’ is a term that is to be associated with the concept of sustainable development, as he says, â€Å"Both ‘sustainable development’ and ‘sustainability’ are at root normative concepts, describing visions of how human activities and ecological processes might be reconciled for the ‘good’ of both†. Indeed Sneddon is prone to view the concept as â€Å"to development, to societies, to livelihoods and to a host of additional social, economic and ecological activities†. The concept of â€Å"Sustainability† is a multifaceted one that includes a holistic definition in modern context. But it renders different definitions depending upon different contexts: ecological, social, and economic and in modern industrial age, eco-industrial. The idea of Eco-industrial sustainability includes a reconciliatory view of industrialization and ecology.

Rdms phase4 db1 Essay Example | Topics and Well Written Essays - 500 words

Rdms phase4 db1 - Essay Example Now days, more and more companies are pulling away from the traditional Systems Development Life Cycle (SDLC) and use Prototyping categorized as Rapid Application Development (RAD) methods (Hoffer, Prescott, & McFadden, 2007). In general, prototyping is a development approach in which requirements are quickly converted to a working system that is repeatedly analyzed and refined until the desired product is achieved. In case of database development process, prototyping allows installing and use of a database that is not complete yet has the majority of the functionality built-in. Prototyping is cursory attempt at conceptual data modeling and define database during development of initial prototype. After that initial prototype version is repeatedly implemented and used and maintenance activities are carried out so that new prototype versions become an efficient prototype or operational system (Hoffer, Prescott, & McFadden, 2007). Here, it is important that more time is given to test an d revise database design after initial prototype version is developed. The most important aspect of prototyping is that it facilitates effective communication between users and developers. Because of active participation of both users and developers, feedback for enhancement of the system is available after every prototype versions to developers from end users. The other advantages of prototyping are higher user satisfaction, reduction in development time and cost, and improved efficiency in

Impacts of Globalization on Dell

Impacts of Globalization on Dell Globalization has had major effects on the corporate culture of DELL, in the global environment DELL has also benefited from the technological advancements. The drivers of globalization have improved the methods and systems of international transportation, dominating the international commerce, its impacts have been felt by dell. Technology has not only enabled DELL to enter into the world business, but it has allowed the worlds economy to be fused into a single point of operation which has enabled DELL to gain an interdependent system of operation. The world has transformed into a global village due to the help of the information technology which allows the companies such as DELL to shares new ideas. Technological revolution has no uniformity in its effect; it has assumed different forms at different situations depending on the forces which can be economic, political, or cultural. Technology is the key factor in the development of DELLs strategies. The source of technological advancements at DELL is due to the search for the increased economic efficiency and the desire to reduce the cost that the society has to pay for the availability its products. The purpose of the technological advancements is to improve the usage of the available natural resources through the gadgets such as those provided by DELL. Globalization has enabled DELL to improve its Productivity and the competitiveness, this is the function of knowledge which is generated due to the information processing by the globalized firms and the territorial organization into the networks of production, management and distribution, All of DELLs core economic activities are global since they have the capacity to work as an individual unit in the real time. Globalization has had major impacts on DELL, Many activities which were previously involved in the face-to-face interaction, or those that were local, can now be conducted across great distances. DELL has gone through a significant de-localization in its social and economic exchanges. Due to globalization, DELL has been de-localized, it has been able to adopted new technologies which involve interaction with its customers. The most strategic and crucial activities especially in the economic sector have been networked around the globalized system of the inputs and outputs.ÂÂ  What happens in local environment of a company is increasingly influenced by the activities of other global companies and the international systems which operate many miles away. For instance, an innovation in the worlds commodity and the money markets can cause a significant impact on other products across the globe.ÂÂ  Companies and international systems are increasingly becoming interdependent. Globa lization has a marked acceleration to the rate of expansion of the DELL which spans along with the significant improvements in the economic activities. The technological advancements enable DELL to tap new skills and new opportunities for employment of its workforce. This increases the ability of the company to run its activities effectively and carry out its financial obligations in a more effective manner. The technological advancements combined with increased rate of globalization increases the importance of developing the corporate culture, for economic necessity/social demands, and for resource availabilities which affects the scope and the pace of technological adoption in each industry and the consuming community. However, the technologies that have been described above appear to have the most promise for the significant global effects which are riddled with the uncertainty, with the progress in time, the unforeseen technological developments and its effects on may eclipse the economic or the political growth trends. Globalization may cause other trends with the technical challenges that do not have the significance in the global effects in the near future but can become significant with time. Due to the globalization DELL is facing stiff competition from its competitors, the leadership and the participation in the development in the technical area depends on the several factors, this include the future regional economic arrangements international and amount of the public and the private sector research for developments and capital investments. There are signs for a more stiff competition amongst the economic alliances, which increases the support for the global intellectual property protection, more globalization, and the division of the responsibilities for a faster growth in the technological front. Technology brings the benefits and prosperity to a company, it may sideline others and create new dimensions. Technology helps to alleviate some severe hardship, it will create real economic development. Those companies which are not willing or able to adapt to new technological opportunities may fall further behind. The market weakness of a product of a developing company due to the lack of the economic incentives will be insufficient to drive the acquisition of the new technology or skills. Many companies are threatened by the fact that the corporate cultures that have had long-term existence are threatened by the new ways of living which has been brought about by the technological advancements. DELL has seen the benefits of technology, this is partly due to the changes which are difficult to prevent. However the corporate culture of any company can preserve certain values and the cultural values which have an impact on the guiding regulations and protections which affect its technological development corporate social responsibility DELL is committed to the highest ethical standards, it does the right thing and operate with the integrity and transparency, DELL has build and maintained credibility and trust with its employees, the customers, partners, stockholders, and the community Dells global principles guide the company as it globalizes its operations, enters new markets, and expands its global employment base. Dells goal is to be a green company to the communities where its products are consumed. Its global principles are based on the corporate values and policies regarding the social and environmental stewardship as adopted from the Universal Declaration of Human Rights and the fundamental conventions of the International Labor organization, the International Organization for Standardization, as well as the experience of other corporations around the globe. The company is committed to using its unique direct businesses to model and make technology more affordable and accessible to people and all the institutions around the world in order to take the advantage of the tremendous economic and the social benefits of more technological advancements. To achieve its objectives. DELL has done the following; It has used its customer model products to bring affordable technology to both new and the emerging markets, as well as established new ones. It has grown its global employment base to tap the diverse ideas and new skills, this has increased its understanding of the global customer needs by bringing the desirable technology and new jobs to the world community. It has developed the global network of suppliers aimed at improving the performance and lowering the cost of its systems. To improve on its corporate social responsibility DELL has devised a direct way of working delivers ensures that value is delivered to its customers. It is also based on the distinct company values, this acknowledges the companys responsibilities to the following groups; Its employees; DELL treats all the employees with high dignity and respect a factor which provides the opportunity for all of its employees to succeed. Consuming community; DELL has strived to be an eco-friendly company which is responsible to the community and for environmental stewardship. Its global suppliers and their employees: DELL ensures that its acts are ethical and also encourages responsibility in terms of employment of the environmental practices from its suppliers. Dell has made it clear that it will grow its global operations and manage its expansion responsibly with respect to its corporate culture by observing the following; It will conserve the natural environment and protect all the resources of its host countries and the consuming communities. It will provide high quality jobs with good benefits through the employee training in the new communities, and provide the work environment which protects the health and the safety of the employees, customers, contractors, and the general public. It will always communicate its expectations to its suppliers and work in collaboration with its employees to promote high standards of work and behavior. It will maintain respect to the laws, values and the culture of its host countries. Ensuring positive contribution to the community, both individually and organizationally. As a competitive employer DELL provides the following; Meaningful working conditions characterized by a safe, secure and very healthy environment, high quality jobs with very competitive benefits, Job opportunities for further training and professional advancement which is open to every employee, Reward its employees based on the performance results and their contribution both to its business and the community, it will create a workplace which values diversity. DELLS approach to diversity is mainly defined by its recognition of both the similarities and differences in addition to its inclusiveness, respect and the corporate culture which allows the individuals to make positive contribution to their potential. In cases where DELL will establish its business in the new locations, it will give maximum support to the local authorities in order to provide jobs and create numerous employment opportunities through the following It will create new opportunities for its qualified individuals that are either unemployed or underemployed; It will provide the ongoing on-the-job training programs and the professional growth opportunities. Instill a culture of the best performers does best Develop a breed of knowledgeable the workers. Address the digital divide through the provision of the community-based education to the youths. It will ensure minimized disruptions to its employees in case their jobs are changed, if they have been relocated or eliminated as Dell builds the global presence by Providing fair notification in regard to the employment changes, Strive by retaining and placing the employees with good performance by promoting them to new positions in the company, Work closely with the stakeholders in order to ease the transition from Dell to the next employment opportunity for employees who prefer to seek career opportunities outside of the Dell company. Seek to ensure that any disruption caused to the communities in which Dell employees experiences job changes is minimized. DELL is determined to ensure that its suppliers around the world understands and embraces the high standards of ethical behavior by treating their employees with high dignity and respect, its therefore a requirement that all the suppliers should partner up and adhere to Dells supplier principles or the industrial principles as outlined in the Electronic Industry Code of Conduct. To achieve this DELL will play an active role in the industrial group developing and the promotion code of Ethics. It will also continually solicit and make reviews for the feedback of the stakeholder organizations. DELL will also work with the local authorities in every region of its operation and stakeholders to by understanding the community priorities and draft means of how it can play the role of addressing the community environmental issues. It will make it possible for its employees to make the difference in the community affairs through volunteerism and support of the non-profit organizations. DELL ensures faster response in the case of the natural disasters. It has also Leveraged its Foundation and its corporate commitment to equip the youths for the digital economy. Environmental influences on DELL its ability to achieve its objectives and deal with competitors. Environmental factors have both positive and negative impacts on the industry and the market growth potential of the product/service. The following environmental factors affect the global operations of DELL, The Government actions Government actions, be it current or under consideration have on several occasions affected DELL by either supporting or detracting its strategy. This is in the consideration of the subsidies, safety, efficacy and the operational regulations, the licensing requirements, restrictions to the access to materials and the price controls. The demographic changes, anticipation in the changes of the demographic environment also impacts to the growth of the potential of the industry and the market.The emerging technology, the technological changes may not favor the actions of DELLs enterprise. The cultural trends, the cultural changes such as the fashion trends and the life style trends may not support DELLs offering to penetrate the market. DELL operates within the larger framework of the external environment which shapes the opportunities and poses the threats to the companies. The external environment is a conglomeration of complex, and rapidly changing institutions and the forces that affect the organizations ability to serve the customers. The external forces are not controlled by the organization; these forces may be greatly influenced or affected by the organization. Therefore, it is necessary for the Companies such as DELL to understand the environmental conditions because they affect their strategic decisions. The external environment has major impacts on the determination of DELLs marketing decisions. This organization can be successful if it scans its external environment in order to respond to the profitability to of its needs and the target market trends. To adopt into the marketing, it requires the company to provide greater customer values as compared to its competitors. It is impossible for an organization such as DELL to develop a very strong competitive position and strategies without the knowledge of its competitors in terms of their strengths and weaknesses. In view of this three levels of competition have been identified to exist. This include; Direct competitors which are the firms competing for the same customers with the similar products, Product competition which involve the substitute products, and Competition at the level of the consumers purchasing power. Pure competition involves many firms, with each selling identical products, but neither of them is powerful. The monopolistic competition has many firms which are selling slightly differentiated products. Oligopoly is a very small number of firms selling its products, it can act collusively. Monopoly is where a single firm sells in the market for without the substitutes. DELLs economic environment is made up of the factors that affect its consumer purchasing power and the spending patterns. The economic factors include the business cycles, inflation rates, unemployment levels, the interest rates, and the amount of the income. The Changes in the economic variables have significant impacts on the marketplace. For example, the income affects the consumer spending which in turn affects the sales for the organizations. Demographics factors identify the marketers their current and potential customers, the location of the customers, and how many customers are able to buy what the marketers are selling. Generally, Demographic factors involve the human populations in reference to size, density, the location, age, sex, race, the occupation, and other statistical aspects. The Changes in the demographic environment can affect DELL by resulting into the significant opportunities and the cultural threats which presents themselves to the organization. The major trends for the marketers in the demographic environment may include the worldwide population explosion, changing of the age structure, ethnic groupings and the educational mix, the emergence of new types of households; and the geographical shifts in the population. The Social/cultural forces are somehow difficult and uncontrollable variables to predict. It is therefore of great importance for DELL as the marketers to understand and appreciate all the cultural values of the environment under which they operate. The cultural environment consists of the forces which affect the societys basic values, its perceptions, and the preferences, the values and beliefs which include equality, level of achievement, the youthfulness, efficiency, the practicality, the self-actualization, freedom, the humanitarianism. The changes in the social/cultural environment tend to affect the customers behavior, which in turn affects the sales of the products. DELL being the producer of electronic gadgets it must be aware of the trends in the cultural environment including the individual changes in personal views of themselves, and the world around them and the movement towards the self-fulfillment. The aim of this section of the paper was to examine the environment and its effects to DELL, the ecosystem refers to the natural systems and the resources that are needed as the inputs by the marketers or affects that the marketing activities have. The environmental concern about the physical environment has been intensified due to the climatic changes. The environmental consciousness is significant to DELL to the sensitivity associated with the electronic waste disposal. To avoid the shortages in the raw materials, DELL can make use of the renewable resources (such as forests) and alternatives (such as solar and wind energy) for nonrenewable resources. It can also limit the energy consumption of its products by increasing the efficiency. DELL can also built Goodwill by voluntarily engaging in the anti-pollution activities and the conservation of the natural resources. Dell will help protect the natural environment by: Considerations on how it will devise the means for minimizing the environmentally sensitive materials, optimization of energy consumption by its products, and promotion of the dematerialization in its product designs. Minimization of the environmental impacts on the communities where DELL has its facilities can be achieved by the implementation of the programs which reduce the wastes, enhance the conservation of the resources, and prevent the pollution. DELL also provides the easy and affordable recovery of the solutions for end of life products from its customers, including the re-use program which benefits the non-profits and the underserved communities. DELL also prohibits the export of the electronic waste to developing nations. Dell adheres to the stringent standards for the product safety to protect its customers. DELL has also revised its policies to protect the critical technology by complying with all laws as laid down by the United States and those of other countries which concerns the imports or exports of the products/ services, the software packages and technology, this also includes the regulations which restrict the sale of the advanced technologies to rogue or organizations. (Peter, 2011) Dell respects its customer privacy all over the world through the restricting the collection, storage and illegal use of personal details or private information to specific the purposes such as the processing of purchases, provision of the services and support, and the sharing of its products/service and its news with the customers.